2011年11月15日星期二

Clothing enterprise must improve inventory turnover IPO wave


Other properties in 2011 enterprises become the enterprise (IPO) application start will be no the worst-hit areas. According to securities times statistics, plus size clubwear, 11 home apparels enterprise A shares on IPO application, with six house was not, it would rate is only 45%.

However, the lower'll rate did not influence the such enterprise IPO enthusiasm. Securities times reporter learns, del hui, the sea of the house of fireworks, Jordan sports, noble birds, Philip Annie female bag, zhejiang George white dress and zhejiang beauty and culture creativity and A number of other properties enterprise at present has submitted the application for A share IPO, are waiting for will review.

Peace securities a investment Banks personage points out, since 2010, the domestic plus size clubwear sales price general price 10% ~ 20%, and this led to some of the clothing enterprise pursuit too gross margin inventory increase, inventory turnover significantly lower, and the larger sales risk hidden for profitability and then affected. Since this year the application is no other properties of the IPO enterprise there are basically such problem.

Haitong securities (600837, shares it) one investment banker suggest says, development design and marketing channel construction is the two big apparels enterprise core competitive power, the public apparels enterprise on one hand should increase investment in research and design, on the other hand should improve constructions (sales outlets) average sales and marketing ability.
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